Jose ArronaAnalyzing research methods in Mass CommunicationThe field of mass communications has been continuously evolving. Driven by technological changes, the need to understand audiences, the…Apr 3, 2022Apr 3, 2022
Jose ArronaIf ‘the medium is the message,’ then what is it telling us?Marshall McLuhan, a Canadian born scholar, poses an unconventional look at mass communication, but one worth exploring further. According…Mar 6, 2022Mar 6, 2022
Jose ArronaUnlocking the Power of PersuasionTake a second to think about the last time you came across an article, editorial piece, video, or even a commercial that compelled you to…Feb 5, 2022Feb 5, 2022
Jose ArronaInfluenced Through Our Own AccordDo you recall the last time you sat down to read a newspaper or watch the evening news? If you are like me, you probably haven’t done…Jan 23, 2022Jan 23, 2022
Jose ArronaAre we susceptible to the media or as resilient as we think?Imagine this: the year is 1938, you and your loved ones gather around the family radio to tune into the one device that can keep you…Jan 9, 2022Jan 9, 2022
Jose ArronaVictims of our own “righteous” agendaSupporters of Israel in its ongoing conflict against Palestinians often ignore the casualties of war: innocent Palestinian children.Jun 14, 2021Jun 14, 2021
